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Jaguar car pictures illustrating the history of Jaguar automobiles, from its beginning with high performance (for their times) sports/racing cars through the building of fine saloon cars and back to their roots of some of the best sports cars ever made.
The Swallow Sidecar Company is founded by Sir William Lyons and William Walmsley in Blackpool, England to build sidecars for motorcycles.
The company begins automobile body manufacturing, making attractive and luxurious coachword for popular makes including the Austin Seven, Morris, Standard, Fiat, Swift, and Cowley.
Lyons decided to build a more stylish body for the Austin chassis and the Austin-7 was introduced.
As sales increased the company moved to Coventry. At the London Motor Show of 1931, the SS class was launched, costing less than £350. The "Sidecar" part of the company's title is dropped and the company begins production of complete automobiles named the SS Model I and SS Model II. These cars were built until 1936.
William Walmsley left the company.
Lyons changes the company name to "Jaguar" and the cars now are named the SS Jaguar. The SS Jaguar saloon and drophead coupe were made from 1936 to 1940. Sometimes referred to as the Mark IV, they were a refinement of the model SS 1 series. 1938 was the first of the all steel pressed bodies.
Jaguar entered a team of three factory SS Jaguar in the prestigious RAC Rally of 1937, unfortunately, someone driving an SS100 won the race.
When production was resumed after the war, the company was renamed to Jaguar Cars Ltd. and all subsequent cars carried the brand name of "Jaguar".
Jaguar introduced the XK 120 Roadster at the 1948 Earls Court Motor Show. The car had a top speed of 120 mph and became renown for its superb road holding and styling plus a smooth ride.
1948 Jaguar Photo Gallery
1950's - Jaguar had reached a point in its history of selling only luxury and sports cars. The company also sold a great deal of its cars abroad.
1950 Jaguar Photo Gallery
The first XK120 Coupe is built.
Jaguar introduced the Jaguar MK I to broaden its market at home and the XK140 roadster is introduced.
1955 Jaguar Photo Gallery
The MK I was redesigned as the MK II with a larger glass area and new dash. It was an instant success.
1959 Jaguar Photo Gallery
The Jaguar E-Type was launched and became an instant classic. The car was in huge demand from 1961-75, to begin with the company struggled to meet orders. In all, 74000 cars were sold. Some say the best Jag ever made, and the old XK engine now 13 years old, was still used in the early E-Types. The 4.2 Series 1 are generally considered the best.
The Jaguar company buys the English Daimler company.
1961 Jaguar Photo Gallery
Jaguar Cars Ltd merged with BMC resulting in BMH.
1966 Jaguar Photo Gallery
BMH merges with Leyland/Rover forming BLMC.
1968 Jaguar Photo Gallery
Jaguar and Daimler seperate from the declining government consortium BL Ltd., forming a private company.
Sir William Lyons died.
Ford Motor Company forms a new division under the name Premier Automotive Group to include the brands Lincoln, Volvo, Jaguar, Daimler, Aston Martin, and in 2000, Land Rover.